Rocky Marciano in his boxer shorts

A Brief History of Boxer Shorts

Boxer shorts, a popular type of men's underwear, have a distinctive history that reflects changes in fashion, comfort, and cultural attitudes toward men's undergarments. The evolution of boxer shorts can be traced back to the early 20th century when they emerged as an alternative to the more common tight-fitting undies of the time. In 1925, Jacob Golomb, founder of the boxing brand Everlast, designed elastic-waist trunks to replace the leather-belted trunks worn by boxers, allowing for greater freedom of movement, hence the name. These shorts were originally crafted from cotton and featured an elastic waistband, setting them apart from the traditional men's underwear, which often consisted of tight-fitting styles like the classic briefs (or "tighty whities"). The idea was to provide more comfort and mobility, catering to athletes and active individuals.

By the mid-20th century, boxer shorts began to gain broader acceptance among men of all ages. The introduction of various patterns, colours, and fabrics helped to further popularise them, allowing men to express personal style and preferences through their underwear choices. The playful designs were a significant departure from the more utilitarian styles of previous decades.

The 1970s and 1980s saw boxer shorts solidify their status as a staple in men's fashion, thanks in part to celebrities and public figures who openly embraced and promoted this comfortable style. Brands began to market boxers in more innovative ways, such as Levis' iconic campaign featuring heartthrob Nick Kamen, further fuelling their popularity.

Nick Kamen wearing boxer shorts in the famous Levis ad.

In recent years, boxer shorts have continued to evolve, with advancements in fabric technology offering improved comfort, breathability, and fit. Today, they are available in various styles, including traditional boxers, boxer-briefs, and athletic designs, catering to diverse preferences and lifestyles. This evolution of boxer shorts reflects broader trends in fashion, comfort, and personal expression within men's underwear.